Former India fast bowler Zaheer Khan has joined the ownership group behind the Vancouver Anchors, the men’s and women’s franchises competing in Canada Super 60. The move reunites him with longtime teammate Yuvraj Singh, who is already a co-owner in the league.
Why former players are attractive owners
Retired stars bring more than name recognition. They can help with cricket operations, player recruitment, sponsor credibility and audience attention — all especially valuable for a newer competition trying to establish itself.
Canada is a growth market
Cricket has a large South Asian audience in Canada and is trying to build a deeper professional footprint. A league that includes both men’s and women’s franchises can use high-profile ownership to attract viewers who may not yet follow local teams.
The ownership story also sells continuity
Zaheer and Yuvraj shared major moments for India, including the 2011 World Cup. Reuniting them in a business and development role gives the league an easy narrative while shifting their influence from performance to institution-building.
What to watch
The real test will be attendance, broadcast reach, player quality and commercial sustainability. Celebrity ownership can create launch attention, but a league survives only if fans care about the teams after the novelty fades.
Bottom line
Zaheer’s entry adds credibility and visibility. Canada Super 60 now has to convert that star power into a durable cricket product.
Source: ANI via Vancouver Star
